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AdrianGavinDavidson
15 years of elite humor-powered copywriting,
short and long-form video scripts,
cinematic AI video campaigns,
and compelling speeches for brands, executives,
and individuals who want to smash expectations
B2C Direct Response Copywriting: High-Retention Video Sales Letters & Ad Scripts
At the height of COVID, the copy in this ad needed to engage and reassure Thessaloniki Travel's audience of two things:
1 - that it's okay to travel again
2 - that Thessaloniki is the must-visit destination
Copywriting for kids is a joyful experience, especially with a game like Taco vs Burrito. This promo video generated excitement for the rollout of the expansion pack and also explained the gameplay in a fun and light-humored way.
The big idea began with a problem. How do we explain GetWaltz's complicated all-in-one digital platform enabling foreigners to remotely buy property in the US in the simplest way possible?
Enter a friendly, disarming puffin with simple language and delivery, and all was solved.
Most commercials tell you who a product is for. In this commercial for Oribel, we tell you who the product is NOT for. The client wanted copy that was humorous, relatable, and slightly edgy to instantly captivate cranky, sleep-deprived parents' attention and get them to take action.
B2B Video Scriptwriting: Explainer Videos, SaaS Promos & Brand Messaging
When unforgettable visuals match a company's brand identity, magic happens. The purpose of this AI-generated commercial script was to promote the launch of Rocketride.ai's open-source development tool in a comedic way while directly addressing the pain points of Software Engineers, Developers, Enterprise DevOps & AI Teams.
"Can we add my pet cockatoo to a funny commercial script?" Of course! Great creative strategists can work within any framework. With a tight timeline and budget, we created a fun, uplifting explainer video showing how TurboRes connects businesses directly with travel providers.
What if we were 100% honest in meetings? Out-of-touch C-suite executives, coupled with disengaged employees, can be a real issue. This commercial shows how qChange Leadership Solutions software gets everyone back on the same page.
Many contractors and subcontractors rely on dated methods of scheduling, tracking, and compliance. This explainer video script used brand-safe corporate humor to show there's an intuitive cloud-based platform that can save them time, money, and a whole lot of stress.
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